Homes for Students
Senior Designer — Brand, Campaigns & Experience
Senior creative leading across a portfolio of 15+ student accommodation brands. A key part of my role has been transforming the brand while building greater consistency across campaigns, signage and marketing materials. By developing design strategy, refining brand standards and responding to evolving student trends, I’ve helped create a more cohesive and memorable brand experience across the business.
Brand · Campaigns · Environmental Design · Creative Direction · Team Leadership
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Environmental Design
Turning a new property brand into a cohesive physical experience.
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Creative Systems
Developing templates and workflows to make creative delivery more consistent and efficient.
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Collaboration
Working closely with marketing teams, stakeholders and clients to translate ideas into effective, well-executed creative outcomes.
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Consistency
Developing flexible brand systems that create cohesion across 15+ brands and touchpoints, ensuring clarity and recognition.
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Innovation
Continuously learning through industry events, conferences and creative exploration and embrace new ideas, tools and trends. goes here
